{"id":310132,"date":"2019-12-17T18:08:48","date_gmt":"2019-12-18T02:08:48","guid":{"rendered":"https:\/\/nai500.com\/?p=310132"},"modified":"2019-12-17T18:08:48","modified_gmt":"2019-12-18T02:08:48","slug":"%e6%98%9f%e5%b7%b4%e5%85%8b%e8%82%a1%e7%a5%a8-%e8%bf%9e%e9%94%81%e5%92%96%e5%95%a1%e5%ba%97-11%e4%b8%aa%e7%90%86%e7%94%b1","status":"publish","type":"post","link":"https:\/\/nai500.com\/zh-hans\/blog\/2019\/12\/%e6%98%9f%e5%b7%b4%e5%85%8b%e8%82%a1%e7%a5%a8-%e8%bf%9e%e9%94%81%e5%92%96%e5%95%a1%e5%ba%97-11%e4%b8%aa%e7%90%86%e7%94%b1\/","title":{"rendered":"\u4e70\u5165\u5e76\u957f\u671f\u6301\u6709\u661f\u5df4\u514b\u80a1\u7968\u768411\u4e2a\u7406\u7531"},"content":{"rendered":"<p>\u8fde\u9501\u5496\u5561\u5e97<a href=\"https:\/\/nai500.com\/zh-hans\/\u80a1\u7968\u67e5\u8be2\/?qm_symbol=SBUX\">\u661f\u5df4\u514bStarbucks\uff08NASDAQ: SBUX\uff09<\/a>\u5df2\u7ecf\u786e\u7acb\u4e86\u5e02\u573a\u9886\u5148\u5730\u4f4d\uff0c\u540c\u65f6\u8be5\u5e02\u573a\u4ecd\u5177\u5907\u589e\u957f\u7a7a\u95f4\uff0c\u8fd9\u662f\u4e70\u5165\u5e76\u957f\u671f\u6301\u6709\u8be5\u80a1\u7684\u6839\u672c\u7406\u636e\u3002\u970d\u534e\u5fb7\u00b7\u8212\u5c14\u8328\u5f53\u521d\u4e70\u4e0b\u661f\u5df4\u514b\u65f6\uff0c\u7edd\u5bf9\u65e0\u6cd5\u9884\u89c1\u8be5\u516c\u53f8\u6b64\u540e\u7684\u589e\u957f\u3002\u661f\u5df4\u514b\u5982\u4eca\u5df2\u7ecf\u5728\u5168\u7403\u8d85\u8fc780\u4e2a\u5e02\u573a\u5f00\u8bbe\u4e8630,000\u5bb6\u4ee5\u4e0a\u7684\u95e8\u5e97\uff0c\u6210\u4e3a\u4e00\u4e2a\u5168\u7403\u6027\u54c1\u724c\u3002\u66f4\u4e3a\u53ef\u559c\u7684\u662f\uff0c\u8fd9\u4e00\u589e\u957f\u52bf\u5934\u5e76\u672a\u51fa\u73b0\u653e\u7f13\u7684\u8ff9\u8c61\u3002<\/p>\n<p>\u4ee5\u4e0b\u662f\u4e70\u5165\u5e76\u957f\u671f\u6301\u6709\u661f\u5df4\u514b\u80a1\u7968\u768411\u4e2a\u7406\u7531\u3002<\/p>\n<h2>1. \u7f8e\u56fd\u95e8\u5e97\u6570\u4ecd\u5728\u589e\u957f<\/h2>\n<p>\u661f\u5df4\u514b\u5728\u672c\u571f\u5e02\u573a\u6216\u8bb8\u5df2\u7ecf\u63a5\u8fd1\u9971\u548c\u72b6\u6001\uff0c\u95e8\u5e97\u6570\u8d85\u8fc715,000\u5bb6\uff08\u5360\u516c\u53f8\u95e8\u5e97\u603b\u6570\u7684\u5927\u7ea6\u4e00\u534a\uff09\uff0c\u4f46\u7ed3\u6784\u6027\u589e\u957f\u673a\u4f1a\u4ecd\u7136\u5b58\u5728\uff1a\u6269\u5927\u73b0\u6709\u95e8\u5e97\u6570\u65e0\u6cd5\u5e94\u5bf9\u6f5c\u5728\u987e\u5ba2\u6570\u7684\u57ce\u5e02\u7684\u95e8\u5e97\u89c4\u6a21\uff0c\u4ee5\u53ca\u5728\u4eba\u53e3\u4e0d\u65ad\u589e\u957f\u7684\u793e\u533a\u589e\u8bbe\u65b0\u5e97\u3002<\/p>\n<h2>2. \u4e2d\u56fd\u5e02\u573a\u6301\u7eed\u589e\u957f<\/h2>\n<p>\u4e0d\u662f\u6bcf\u4e00\u5bb6\u7f8e\u56fd\u516c\u53f8\u90fd\u80fd\u591f\u6210\u529f\u64ac\u5f00\u4e2d\u56fd\u5e02\u573a\uff0c\u4f46\u661f\u5df4\u514b\u505a\u5230\u4e86\u3002\u661f\u5df4\u514b\u76ee\u524d\u5728\u4e2d\u56fd\u7684\u5f00\u5e97\u901f\u5ea6\u5927\u7ea6\u662f\u6bcf\u59291\u5bb6\uff0c\u672a\u6765\u51e0\u5e74\u4e5f\u5c06\u7ef4\u6301\u5728\u8fd9\u4e00\u6c34\u5e73\u3002<\/p>\n<h2>3. \u4e0d\u65ad\u521b\u65b0<\/h2>\n<p>\u9664\u4e86\u9ad8\u7aef\u4ea7\u54c1\u7ebf\u7684\u81fb\u9009\u5496\u5561\u70d8\u7119\u5de5\u574a\uff0c\u661f\u5df4\u514b\u8fd8\u5728\u897f\u96c5\u56fe\u603b\u90e8\u5f00\u8bbe\u4e86\u521b\u65b0\u4e2d\u5fc3Tryer Center\u3002\u5728Tryer Center\uff0c\u95e8\u5e97\u5458\u5de5\u53ef\u4ee5\u5f00\u53d1\u65b0\u7684\u60f3\u6cd5\uff0c\u8fd9\u6216\u5c06\u5b55\u80b2\u65b0\u7684\u4ea7\u54c1\u6216\u8005\u662f\u66f4\u52a0\u9ad8\u6548\u7684\u7ecf\u8425\u65b9\u5f0f\u3002<\/p>\n<h2>4. \u9500\u552e\u989d\u548c\u6210\u4ea4\u91cf\u4e0a\u5347<\/h2>\n<p>\u516c\u53f8\u9996\u5e2d\u6267\u884c\u5b98Kevin Johnson\u5728\u56db\u5b63\u62a5\u7535\u8bdd\u4f1a\u8bae\u671f\u95f4\u8868\u793a\uff0c\u201c\u516c\u53f8Q4\u5728\u7f8e\u56fd\u5e02\u573a\u7684\u53ef\u6bd4\u9500\u552e\u989d\u4e0a\u53476%\uff0c\u5176\u4e2d\u53ef\u6bd4\u6210\u4ea4\u91cf\u4e0a\u53473%\u3002\u5728Q3\u975e\u5e38\u5f3a\u52b2\u7684\u4e1a\u7ee9\u57fa\u7840\u4e0a\uff0cQ4\u4e1a\u7ee9\u73af\u6bd4\u63d0\u5347\uff0c\u4e24\u5e74\u7684\u53ef\u6bd4\u9500\u552e\u989d\u4e0a\u534710%\uff0c\u540c\u65f6\u4e5f\u662f\u7f8e\u56fd\u5e02\u573a\u4e24\u5e74\u591a\u4ee5\u6765\u7684\u6700\u597d\u4e1a\u7ee9\u3002\u201d<\/p>\n<h2>5. \u79d1\u6280\u8d4b\u80fd\u6d88\u8d39\u4f53\u9a8c<\/h2>\n<p>\u6b64\u5916\uff0c\u661f\u5df4\u514b\u8fd8\u5728\u79ef\u6781\u63d0\u5347\u4eba\u5de5\u667a\u80fd\uff08AI\uff09\u80fd\u529b\u3002Johnson\u8868\u793a\uff0c\u8fc7\u53bb1\u5e74\uff0c\u516c\u53f8\u901a\u8fc7Deep Brew\u8ba1\u5212\u52a0\u5927AI\u6295\u8d44\uff0c\u6539\u5584\u548c\u4f18\u5316\u4e2a\u6027\u5316\u3001\u95e8\u5e97\u4eba\u529b\u914d\u7f6e\u4ee5\u53ca\u5e93\u5b58\u7ba1\u7406\uff0c\u4ece\u800c\u4e3a\u5458\u5de5\u670d\u52a1\u987e\u5ba2\u817e\u51fa\u4e86\u66f4\u591a\u7684\u65f6\u95f4\u3002\u516c\u53f819\u8d22\u5e74\u5bf9\u79d1\u6280\u7684\u6295\u8d44\u53d6\u5f97\u4e86\u79ef\u6781\u7684\u6210\u6548\uff0c\u987e\u5ba2\u5173\u7cfb\u548c\u6d88\u8d39\u4f53\u9a8c\u83b7\u5f97\u63d0\u5347\uff0c20\u8d22\u5e74\u516c\u53f8\u5c06\u7ee7\u7eed\u6295\u8d44\u5ef6\u7eed\u8fd9\u4e00\u826f\u597d\u52bf\u5934\u3002<\/p>\n<h2>6. \u51b7\u996e\u662f\u5173\u952e<\/h2>\n<p>\u661f\u5df4\u514b\u5728\u51b0\u5496\u5561\u521b\u65b0\u65b9\u9762\u8d70\u5728\u4e86\u524d\u5217\u3002Johnson\u8868\u793a\uff0c\u516c\u53f8\u7ee7\u7eed\u6295\u5165\u996e\u6599\u521b\u65b0\uff0c\u5e76\u4e14\u5728\u51b7\u996e\u7684\u5e26\u9886\u4e0b\uff0c\u8be5\u4e1a\u52a1\u4e3a\u56db\u5b63\u5ea6\u7f8e\u56fd\u53ef\u6bd4\u9500\u552e\u989d\u8d21\u732e\u4e865\u4e2a\u70b9\u7684\u589e\u957f\u3002\u4eca\u590f\uff0c\u516c\u53f8\u5728\u5168\u7f8e\u81ea\u8425\u5e97\u5b8c\u6210\u4e86\u6c14\u81f4\u2122\u51b7\u8403\u5496\u5561\uff08Nitro Cold Brew\uff09\u7684\u4e0a\u5e02\uff0c\u5e76\u4e14\u63a8\u51fa\u4e86\u65b0\u7684\u5357\u74dc\u51b7\u996ePumpkin Cream Cold Brew\uff0c\u5e02\u573a\u53cd\u6620\u70ed\u70c8\u3002<\/p>\n<h2>7. \u6570\u5b57\u5316\u9a71\u52a8\u4f1a\u5458\u4eba\u6570\u589e\u957f<\/h2>\n<p>\u661f\u5df4\u514b\u7f8e\u56fd\u6570\u5b57\u5956\u52b1\u8ba1\u5212\u7684\u6d3b\u8dc3\u4f1a\u5458\u4eba\u6570\u8fbe\u52301760\u4e07\u3002\u901a\u8fc7\u6570\u5b57\u5316\uff0c\u8be5\u516c\u53f8\u53ef\u4ee5\u5411\u4f1a\u5458\u63d0\u4f9b\u5b9a\u65f6\u4f18\u60e0\u6d3b\u52a8\uff0c\u9a71\u52a8\u65e5\u5185\u51b7\u6e05\u65f6\u6bb5\u7684\u5ba2\u6d41\u91cf\u3002\u8be5\u9996\u5e2d\u6267\u884c\u5b98\u6307\u51fa\uff0c\u201c\u8fd9\u662f\u4e00\u4e2a\u91cd\u8981\u7684\u589e\u957f\u9a71\u52a8\u529b\uff0c\u56e0\u4e3a\u7ecf\u9a8c\u544a\u8bc9\u6211\u4eec\uff0c\u987e\u5ba2\u52a0\u5165\u661f\u4eab\u4ff1\u4e50\u90e8\u4e4b\u540e\uff0c\u4ed6\u4eec\u7684\u652f\u51fa\u6c34\u5e73\u6216\u5927\u5e45\u63d0\u9ad8\u3002\u201d<\/p>\n<h2>8. \u6df1\u8c19\u9650\u65f6\u4f18\u60e0\u4e4b\u9053<\/h2>\n<p>\u661f\u5df4\u514b\u5df2\u7ecf\u638c\u63e1\u4e86\u9650\u65f6\u4f18\u60e0\uff08LTO\uff09\u7684\u7cbe\u9ad3\u3002\u501f\u52a9\u5357\u74dc\u62ff\u94c1\u7b49\u4ea7\u54c1\u7684\u9650\u65f6\u4f18\u60e0\u6d3b\u52a8\uff0c\u516c\u53f8\u5b9e\u73b0\u4e86\u95e8\u5e97\u5ba2\u6d41\u91cf\u7684\u63d0\u5347\u3002\u8be5\u8fde\u9501\u5e97\u9650\u65f6\u4f18\u60e0\u7684\u4ea7\u54c1\u4e00\u822c\u90fd\u662f\u5907\u53d7\u671f\u5f85\u7684\u5b63\u8282\u6027\u70ed\u5356\u54c1\u4ee5\u53ca\u9650\u65f6\u552e\u5356\u7684\u65b0\u4ea7\u54c1\u3002<\/p>\n<h2>9. \u65b0\u7684\u96f6\u552e\u4e1a\u6001<\/h2>\n<p>\u4e3a\u4e86\u6ee1\u8db3\u4e0d\u540c\u6d88\u8d39\u7fa4\u4f53\u7684\u72ec\u7279\u9700\u6c42\uff0c\u661f\u5df4\u514b\u5728\u5f00\u53d1\u65b0\u7684\u96f6\u552e\u4e1a\u6001\u65b9\u9762\u4e5f\u662f\u4e0d\u9057\u4f59\u529b\u3002Johnson\u8868\u793a\uff0c\u5728\u6269\u5927\u95e8\u5e97\u89c4\u6a21\u7684\u540c\u65f6\uff0c\u516c\u53f8\u5728\u96f6\u552e\u4e1a\u6001\u65b9\u9762\u4e5f\u662f\u63a8\u9648\u51fa\u65b0\uff0c\u5176\u4e2d\u5305\u62ec\u4eca\u5e747\u6708\u5728\u5317\u4eac\u5f00\u8bbe\u7684\u201c\u5728\u7ebf\u70b9\uff0c\u5230\u5e97\u53d6\u201d\u7684\u5561\u5feb\uff08Starbucks Now\uff09\u670d\u52a1\uff0c\u8fd9\u4e00\u72ec\u7279\u7684\u5feb\u901f\u96f6\u552e\u4f53\u9a8c\u5b9e\u73b0\u4e86\u7ebf\u4e0a\u7ebf\u4e0b\u7684\u65e0\u7f1d\u6574\u5408\uff0c\u5b8c\u5584\u4e86\u79fb\u52a8\u7aef\u7684\u4e0b\u5355\u548c\u652f\u4ed8\u4ee5\u53ca\u5916\u5356\u670d\u52a1Starbucks Delivers\u7684\u987e\u5ba2\u4f53\u9a8c\u3002<\/p>\n<h2>10. \u4e2d\u56fd\u7684\u6570\u5b57\u5316\u4e1a\u52a1\u4e5f\u5728\u589e\u957f<\/h2>\n<p>\u501f\u9274\u7f8e\u56fd\u5e02\u573a\u83b7\u5f97\u7684\u7ecf\u9a8c\uff0c\u661f\u5df4\u514b\u5c06\u6570\u5b57\u4f1a\u5458\u8ba1\u5212\u4e5f\u4f5c\u4e3a\u4e2d\u56fd\u6269\u5f20\u6218\u7565\u7684\u5173\u952e\u7ec4\u6210\u90e8\u5206\u3002Johnson\u8868\u793a\uff0c\u201c\uff08\u4e2d\u56fd\u5e02\u573a\u7684\uff09\u6d3b\u8dc3\u4f1a\u5458\u6570Q4\u672b\u8f83\u4e0a\u5e74\u540c\u671f\u4e0a\u534745%\u81f31000\u4e07\u3002\u4e3a\u4e86\u652f\u6301\u8fd9\u4e00\u589e\u957f\uff0c\u6211\u4eec\u4eca\u5e749\u6708\u5347\u7ea7\u4e86\u7684\u5929\u732b\u65d7\u8230\u5e97\uff0c\u9488\u5bf9\u661f\u4eab\u4ff1\u4e50\u90e8\u4f1a\u5458\u63d0\u4f9b\u4e13\u5c5e\u4ea7\u54c1\u4ee5\u53ca\u5b9a\u5236\u793c\u54c1\u4f53\u9a8c\u3002\u201d<\/p>\n<h2>11. \u8054\u624b\u96c0\u5de2\u5efa\u7acb\u5168\u7403\u5496\u5561\u8054\u76df<\/h2>\n<p>\u661f\u5df4\u514b\u8054\u624b\u96c0\u5de2\u6269\u5927\u5168\u7403\u8303\u56f4\u7684\u96f6\u552e\u5e97\u4e1a\u52a1\uff0c\u5e76\u4e14\u53d6\u5f97\u4e86\u5de8\u5927\u7684\u6210\u529f\u3002Johnson\u8868\u793a\uff0c\u5ba3\u5e03\u4e0e\u96c0\u5de2\u8fbe\u6210\u8fd9\u4e00\u8054\u76df\u4ec51\u5e74\u65f6\u95f4\uff0c\u516c\u53f8\u5c31\u5df2\u7ecf\u572830\u591a\u4e2a\u65b0\u5e02\u573a\u63a8\u51fa3\u6b3e\u65b0\u7684\u5496\u5561\u4ea7\u54c1\uff1aStarbucks by Nespresso\u3001Starbucks by Dolce Gusto\u4ee5\u53caStarbucks Roast &amp; Ground\u3002\u6b64\u5916\uff0c\u516c\u53f8Q4\u8fd8\u5728\u5317\u7f8e\u63a8\u51fa\u5168\u65b0\u7c7b\u522b\u4ea7\u54c1Starbucks Creamers\u3002\u901a\u8fc7\u8fd9\u4e00\u8054\u76df\uff0c\u6211\u4eec\u8fdb\u5165\u4e86\u4e2d\u56fd\u7684\u5bb6\u7528\u548c\u98df\u54c1\u670d\u52a1\u5e02\u573a\uff0c\u4e2d\u56fd\u6d88\u8d39\u8005\u73b0\u5728\u53ef\u4ee5\u5750\u5728\u5bb6\u91cc\u4eab\u7528\u4ed6\u4eec\u6700\u559c\u7231\u7684\u661f\u5df4\u514b\u5496\u5561\u3002<\/p>\n<h2>\u5c0f\u7ed3<\/h2>\n<p>\u661f\u5df4\u514b\u5df2\u7ecf\u6210\u4e3a\u4eba\u4eec\u751f\u6d3b\u4e0d\u53ef\u5206\u5272\u7684\u4e00\u90e8\u5206\uff0c\u4f46\u8be5\u516c\u53f8\u5e76\u672a\u5b89\u4e8e\u73b0\u72b6\u3002\u8be5\u5496\u5561\u5de8\u5934\u5728\u95e8\u5e97\u7ecf\u8425\u65b9\u5f0f\u4ee5\u53ca\u98df\u7269\u548c\u996e\u6599\u65b9\u9762\u4e0d\u65ad\u521b\u65b0\uff0c\u56e0\u6b64\u6ca1\u6709\u7406\u7531\u8ba4\u4e3a\u8be5\u516c\u53f8\u672a\u6765\u51e0\u5341\u5e74\u5c06\u4e27\u5931\u884c\u4e1a\u9886\u5bfc\u8005\u7684\u5730\u4f4d\u3002\u56e0\u6b64\uff0c\u8fd9\u662f\u4e00\u53ea\u503c\u5f97\u4e70\u5165\u5e76\u957f\u671f\u6301\u6709\u7684\u9910\u996e\u80a1\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u8fde\u9501\u5496\u5561\u5e97\u661f\u5df4\u514bStarbucks\uff08NASDAQ: SBUX\uff09\u5df2\u7ecf\u786e\u7acb\u4e86\u5e02\u573a\u9886\u5148\u5730\u4f4d\uff0c\u540c\u65f6\u8be5\u5e02\u573a\u4ecd\u5177\u5907\u589e\u957f\u7a7a\u95f4 [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":310133,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1521,430],"tags":[668,558],"class_list":["post-310132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1521","category-trends-strategies-zh-hans","tag-668","tag-558","sectors-1602","locations-china-zh-hans","locations-us-zh-hans","exchange-nasdaq-zh-hans"],"acf":[],"_links":{"self":[{"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/posts\/310132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/comments?post=310132"}],"version-history":[{"count":0,"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/posts\/310132\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/media\/310133"}],"wp:attachment":[{"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/media?parent=310132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/categories?post=310132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nai500.com\/zh-hans\/wp-json\/wp\/v2\/tags?post=310132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}