{"id":415346,"date":"2022-02-24T01:31:20","date_gmt":"2022-02-24T09:31:20","guid":{"rendered":"https:\/\/nai500.com\/blog\/2022\/02\/spotify-%e5%88%9a%e5%88%9a%e6%94%b6%e8%b4%ad%e4%ba%86%e4%b8%a4%e5%ae%b6%e6%92%ad%e5%ae%a2%e5%85%ac%e5%8f%b8%e7%9a%84%e5%8e%9f%e5%9b%a0\/"},"modified":"2022-02-24T01:32:55","modified_gmt":"2022-02-24T09:32:55","slug":"spotify-%e5%89%9b%e5%89%9b%e6%94%b6%e8%b3%bc%e4%ba%86%e5%85%a9%e5%ae%b6%e6%92%ad%e5%ae%a2%e5%85%ac%e5%8f%b8%e7%9a%84%e5%8e%9f%e5%9b%a0","status":"publish","type":"post","link":"https:\/\/nai500.com\/zh-hant\/blog\/2022\/02\/spotify-%e5%89%9b%e5%89%9b%e6%94%b6%e8%b3%bc%e4%ba%86%e5%85%a9%e5%ae%b6%e6%92%ad%e5%ae%a2%e5%85%ac%e5%8f%b8%e7%9a%84%e5%8e%9f%e5%9b%a0\/","title":{"rendered":"Spotify\u525b\u525b\u6536\u8cfc\u4e86\u5169\u5bb6\u64ad\u5ba2\u516c\u53f8\u7684\u539f\u56e0\uff1f"},"content":{"rendered":"<h2>\u95dc\u9375\u9ede<\/h2>\n<ul>\n<li>Chartable\u548cPodsights\u5e6b\u52a9\u64ad\u5ba2\u751f\u614b\u7cfb\u7d71\u7684\u96d9\u65b9\u3002<\/li>\n<li>\u9019\u5169\u9805\u670d\u52d9\u90fd\u80fd\u5f88\u597d\u5730\u878d\u5165Spotify\u7684\u73fe\u6709\u7522\u54c1\u3002<\/li>\n<li>\u4e0d\u8981\u4f4e\u4f30Spotify\u7684\u5ee3\u544a\u696d\u52d9\u3002<\/li>\n<\/ul>\n<p>\u81ea2019\u5e74\u5e74\u521d\u4ee5\u4f86\uff0c\u5168\u7403\u97f3\u983b\u6d41\u5a92\u9ad4\u516c\u53f8Spotify Technology\uff08NYSE:<a href=\"https:\/\/nai500.com\/zh-hant\/%e8%82%a1%e7%a5%a8%e6%9f%a5%e8%a9%a2\/?qm_symbol=SPOT\">SPOT<\/a>\uff09\u4e00\u76f4\u5728\u5927\u8209\u9032\u8ecd\u64ad\u5ba2\u4e16\u754c\uff0c\u9019\u4f3c\u4e4e\u662f\u6709\u9053\u7406\u7684\u3002\u5728\u904e\u53bb\u4e09\u5e74\u88e1\uff0cSpotify\u4e0a\u7684\u64ad\u5ba2\u7bc0\u76ee\u6578\u91cf\u589e\u52a0\u4e86\u8fd120\u500d\uff0c\u8a72\u9818\u57df\u6b63\u8fc5\u901f\u6210\u70ba\u516c\u53f8\u6574\u9ad4\u6536\u5165\u7684\u4e00\u500b\u91cd\u8981\u8ca2\u737b\u4f86\u6e90\u3002<\/p>\n<p>\u70ba\u4e86\u5e6b\u52a9\u9032\u4e00\u6b65\u63a8\u52d5\u9019\u4e00\u9818\u57df\uff0cSpotify\u525b\u525b\u5ba3\u4f48\uff0c\u53c8\u6536\u8cfc\u4e86Chartable\u548cPodsights\u5169\u5bb6\u8207\u64ad\u5ba2\u6709\u95dc\u7684\u516c\u53f8\u3002\u8b93\u6211\u5011\u770b\u770bSpotify\u70ba\u4ec0\u9ebc\u9019\u6a23\u505a\uff0c\u4ee5\u53ca\u5c0d\u6295\u8cc7\u8005\u53ef\u80fd\u610f\u5473\u8457\u4ec0\u9ebc\u3002<\/p>\n<h2>\u6709\u5229\u65bc\u64ad\u5ba2\u96d9\u65b9<\/h2>\n<p>\u5728\u6df1\u5165\u7814\u7a76\u9019\u4e9b\u6536\u8cfc\u5982\u4f55\u4f7fSpotify\u53d7\u76ca\u4e4b\u524d\uff0c\u503c\u5f97\u77ad\u89e3\u4e00\u4e0b\u9019\u5169\u5bb6\u4f01\u696d\u7684\u696d\u52d9\u3002<\/p>\n<p>Chartable\u662f\u64ad\u5ba2\u884c\u696d\u51fa\u7248\u5546\u7684\u9996\u8981\u5206\u6790\u5e73\u81fa\u3002Chartable\u6709\u4e00\u4e9b\u5927\u724c\u5ba2\u6236\uff0c\u5982Vox Media\u548ciHeartMedia\u7684iHeartRadio\uff0c\u5b83\u901a\u904e\u5176\u514d\u8cbb\u6a21\u5f0f\u5e6b\u52a9\u64ad\u5ba2\u66f4\u597d\u5730\u77ad\u89e3\u4ed6\u5011\u7684\u6578\u64da\u3002\u5728\u514d\u8cbb\u65b9\u9762\uff0c\u64ad\u5ba2\u5011\u53ef\u4ee5\u8a2a\u554f\u4ed6\u5011\u5728150\u591a\u500b\u570b\u5bb6\u7684\u7279\u5b9a\u985e\u5225\u7684\u6392\u540d\u3002\u800c\u5728\u4ed8\u8cbb\u65b9\u9762\uff0cChartable\u63d0\u4f9b\u4e86\u4e00\u4e9b\u5de5\u5177\uff0c\u4f7f\u51fa\u7248\u5546\u53ef\u4ee5\u5229\u7528\u4ed6\u5011\u7684\u6578\u64da\u4f86\u5e6b\u52a9\u64f4\u5927\u4ed6\u5011\u7684\u53d7\u773e\u3002<\/p>\n<p>Chartable\u70ba\u5176\u9ad8\u7d1a\u7528\u6236\u63d0\u4f9b\u7684\u5169\u500b\u5de5\u5177\u662fSmartLinks\u548cSmartPromos\u3002<\/p>\n<p>\u8207\u4e3b\u8981\u70ba\u51fa\u7248\u5546\u670d\u52d9\u7684Chartable\u4e0d\u540c\uff0cPodsights\u65e8\u5728\u5e6b\u52a9\u64ad\u5ba2\u751f\u614b\u7cfb\u7d71\u4e2d\u7684\u53e6\u4e00\u500b\u5229\u76ca\u76f8\u95dc\u7fa4\u9ad4\uff1a\u5ee3\u544a\u5546\u3002Podsights\u5e6b\u52a9\u5ee3\u544a\u5546\u4ee5\u591a\u7a2e\u65b9\u5f0f\u8861\u91cf\u5176\u64ad\u5ba2\u71df\u92b7\u6d3b\u52d5\u3002\u96d6\u7136\u9019\u807d\u8d77\u4f86\u662f\u4e00\u9805\u7c21\u55ae\u7684\u670d\u52d9\uff0c\u4f46\u5b83\u5728\u6b77\u53f2\u4e0a\u4e00\u76f4\u662f\u8a72\u884c\u696d\u7684\u4e00\u500b\u4e3b\u8981\u75db\u9ede\u3002\u6839\u64daSpotify\u5ba3\u4f48\u9019\u9805\u4ea4\u6613\u7684\u65b0\u805e\u7a3f\uff0c&#8221;\u6e2c\u91cf\u548c\u6b78\u56e0\u4ecd\u7136\u662f\u64ad\u5ba2\u5ee3\u544a\u5546\u672a\u89e3\u6c7a\u7684\u5169\u500b\u6700\u5927\u6311\u6230&#8221;\u3002<\/p>\n<p>\u7531\u65bc\u64ad\u5ba2\u4e0d\u50cf\u50b3\u7d71\u7684\u6578\u5b57\u5ee3\u544a\u90a3\u6a23\u6709cookies\uff0cPodsights\u80fd\u5920\u901a\u904e\u6df7\u5408\u5404\u7a2e\u4e0d\u540c\u7684\u4fe1\u865f\u4f86\u544a\u8a34\u5ee3\u544a\u5546\u4ed6\u5011\u7684\u71df\u92b7\u6d3b\u52d5\u7684\u6709\u6548\u6027\uff0c\u5f9e\u800c\u63d0\u4f9b\u50f9\u503c\u3002<\/p>\n<h2>\u70ba\u4ec0\u9ebc\u9019\u80fd\u5e6b\u52a9Spotify\uff1f<\/h2>\n<p>\u5728Spotify\u4e8c\u6708\u7684Stream On\u6d3b\u52d5\u4e2d\uff0c\u8a72\u516c\u53f8\u63a8\u51fa\u4e86\u4e00\u500b\u540d\u70baSpotify Audience Network\uff08SPAN\uff09\u7684\u9996\u5275\u6578\u5b57\u97f3\u983b\u5ee3\u544a\u5e02\u5834\u3002\u5b83\u5141\u8a31\u4efb\u4f55\u898f\u6a21\u7684\u5ee3\u544a\u5546\u5728\u64ad\u5ba2\u548cSpotify\u7684\u5ee3\u544a\u652f\u6301\u7684\u97f3\u6a02\u4e0a\u904b\u884c\u6709\u91dd\u5c0d\u6027\u7684\u97f3\u983b\u5ee3\u544a\u3002\u70ba\u4e86\u767c\u5c55\u9019\u500b\u5e02\u5834\uff0cSpotify\u6709\u5169\u500b\u4e3b\u8981\u7684\u95dc\u6ce8\u9ede\uff1a\u5efa\u7acb\u5de5\u5177\u4f86\u5e6b\u52a9\u64ad\u5ba2\u7684\u767c\u5c55\uff0c\u4e26\u5c07\u5ee3\u544a\u5546\u8207\u4ed6\u5011\u5408\u9069\u7684\u53d7\u773e\u806f\u7e6b\u8d77\u4f86\u3002<\/p>\n<p>Spotify\u5728\u65b0\u805e\u7a3f\u4e2d\u8aaa\uff0c\u8a08\u5283\u5c07 Chartable \u76f4\u63a5\u96c6\u6210\u5230\u5176\u540d\u70ba Megaphone \u7684\u64ad\u5ba2\u5206\u767c\u5e73\u81fa\u4e2d\u3002\u901a\u904eMegaphone\uff0c\u64ad\u5ba2\u53ef\u4ee5\u5c07\u4ed6\u5011\u7684\u7bc0\u76ee\u767c\u4f48\u5230\u6240\u6709\u4e3b\u8981\u7684\u6536\u807d\u5e73\u81fa\u4e0a\uff0c\u4e26\u53ef\u4ee5\u8f15\u9b06\u5730\u70baSpotify\u53d7\u773e\u7db2\u7d61\u63d2\u5165\u5ee3\u544a\u6642\u6bb5\u3002Megaphone\u5c07\u6210\u70ba\u51fa\u7248\u5546 &#8220;\u5275\u5efa\u3001\u8ca8\u5e63\u5316\u548c\u8861\u91cf\u5176\u64ad\u5ba2\u696d\u52d9 &#8220;\u7684\u4e00\u7ad9\u5f0f\u5546\u5e97\u3002<\/p>\n<p>\u5728\u5ee3\u544a\u65b9\u9762\uff0cPodsights\u5c07\u589e\u5f37\u9ad4\u9a57\u3002\u73fe\u5728\u6709\u4e86\u66f4\u591a\u7684\u6e2c\u91cf\u5de5\u5177\uff0c\u9019\u5ee3\u544a\u5546\u4e5f\u5c07\u66f4\u597d\u5730\u77ad\u89e3\u4ed6\u5011\u6d3b\u52d5\u7684\u6709\u6548\u6027\u3002\u901a\u904e\u77ad\u89e3\u54ea\u4e9b\u6e20\u9053\u80fd\u7522\u751f\u6700\u597d\u7684\u6295\u8cc7\u56de\u5831\uff0c\u5ee3\u544a\u5546\u5c07\u53ef\u80fd\u9858\u610f\u5728\u9019\u4e9b\u6210\u529f\u7684\u6e20\u9053\u4e2d\u82b1\u8cbb\u66f4\u591a\u7684\u9322\u3002<\/p>\n<h2>\u5f9e\u9577\u671f\u4f86\u770b\uff0c\u9019\u610f\u5473\u8457\u4ec0\u9ebc\uff1f<\/h2>\n<p>\u9452\u65bc\u689d\u6b3e\u6c92\u6709\u62ab\u9732\uff0c\u5f88\u96e3\u78ba\u5b9a\u9019\u4e9b\u6536\u8cfc\u662f\u5426\u5408\u7406\uff0c\u4f46\u4f3c\u4e4e\u6bcf\u9805\u696d\u52d9\u90fd\u61c9\u8a72\u70baSpotify\u7684\u64ad\u5ba2\u5de5\u4f5c\u63d0\u4f9b\u4e00\u4e9b\u6539\u9032\uff0c\u70ba\u51fa\u7248\u5546\u548c\u5ee3\u544a\u5546\u63d0\u4f9b\u4e00\u4e9b\u6539\u9032\u3002<\/p>\n<p>\u96d6\u7136\u8a02\u95b1\u4ecd\u7136\u5360Spotify\u6536\u5165\u7684\u7d55\u5927\u90e8\u5206\uff0c\u4f46\u5ee3\u544a\u672c\u8eab\u6b63\u5728\u8fc5\u901f\u6210\u70ba\u4e00\u9805\u4ee4\u4eba\u5370\u8c61\u6df1\u523b\u7684\u696d\u52d9\u30022021\u5e74\uff0cSpotify\u5728\u5ee3\u544a\u652f\u6301\u4e0b\u7684\u6536\u5165\u7d04\u70ba14\u5104\u7f8e\u5143\uff0c\u6bd4\u524d\u4e00\u5e74\u589e\u9577\u4e8662%\u3002\u9996\u5e2d\u57f7\u884c\u5b98Daniel Ek\u5728\u516c\u53f8\u7b2c\u4e09\u8ca1\u5b63\u7684\u96fb\u8a71\u6703\u8b70\u4e0a\u8868\u9054\u4e86\u5c0d\u9019\u90e8\u5206\u696d\u52d9\u7684\u6a02\u89c0\u614b\u5ea6\uff0c\u4ed6\u8868\u793a\uff0c\u4ed6\u8a8d\u70ba\u9019\u90e8\u5206\u696d\u52d9\u6709\u53ef\u80fd\u5728\u4e94\u5230\u5341\u5e74\u5167\u5360\u5230\u6536\u5165\u768440%\uff0c\u800c\u5728\u6700\u8fd1\u4e00\u500b\u5b63\u5ea6\u5247\u70ba15%\u3002<\/p>\n<p>\u96d6\u7136Spotify\u7684\u64ad\u5ba2\u696d\u52d9\u4ecd\u7136\u76f8\u7576\u5e74\u8f15\uff0c\u4f46\u9019\u88e1\u7684\u6a5f\u6703\u537b\u76f8\u7576\u5927\u3002\u6839\u64daeMarketer\uff0c&#8221;\u52302025\u5e74\uff0c\u7f8e\u570b\u6578\u5b57\u97f3\u983b\u5ee3\u544a\u6536\u5165\u5c07\u589e\u9577\u5230\u8fd180\u5104\u7f8e\u5143\uff0c\u5176\u4e2d\u50c5\u64ad\u5ba2\u5ee3\u544a\u5c31\u670927\u5104\u7f8e\u5143&#8221;\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u95dc\u9375\u9ede Chartable\u548cPodsights\u5e6b\u52a9\u64ad\u5ba2\u751f\u614b\u7cfb\u7d71\u7684\u96d9\u65b9\u3002 \u9019\u5169\u9805\u670d\u52d9\u90fd\u80fd\u5f88\u597d\u5730\u878d\u5165Spotify [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":415337,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[426],"tags":[1677],"class_list":["post-415346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-news-zh-hant","tag-technology-zh-hant","sectors-technology-zh-hant","locations-us-zh-hant","exchange-nasdaq-zh-hant","exchange-nyse-zh-hant"],"acf":[],"_links":{"self":[{"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/posts\/415346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/comments?post=415346"}],"version-history":[{"count":0,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/posts\/415346\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/media\/415337"}],"wp:attachment":[{"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/media?parent=415346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/categories?post=415346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/tags?post=415346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}