{"id":666971,"date":"2026-10-05T02:24:19","date_gmt":"2026-10-05T09:24:19","guid":{"rendered":"https:\/\/nai500.com\/?p=666971"},"modified":"2026-10-05T04:30:23","modified_gmt":"2026-10-05T11:30:23","slug":"temu","status":"publish","type":"post","link":"https:\/\/nai500.com\/zh-hant\/blog\/2026\/10\/temu\/","title":{"rendered":"\u7f85\u99ac\u4e00\u7d19\u5099\u5fd8\u9304\uff1aTemu \u8207\u4e2d\u570b\u51fa\u6d77\u5e73\u81fa\u7684 “\u6cbb\u7406\u6210\u5e74\u79ae”"},"content":{"rendered":"

2026 \u5e74 10 \u6708 5 \u65e5\uff0c\u7f85\u99ac\u3002Temu \u5ba3\u4f48\u8207\u610f\u5927\u5229\u8fb2\u696d\u98df\u54c1\u6b3a\u8a50\u904f\u5236\u8207\u8cea\u91cf\u4fdd\u8b77\u4e2d\u592e\u76e3\u5bdf\u5c40\uff08ICQRF\uff09\u7c3d\u7f72\u8ad2\u89e3\u5099\u5fd8\u9304\uff0c\u5728\u5176\u5e73\u81fa\u4e0a\u52a0\u5f37\u5c0d\u5730\u7406\u6a19\u8a8c\uff08Geographical Indications\uff0c\u7c21\u7a31 GI\uff09\u7522\u54c1\u7684\u4fdd\u8b77\u3002\u9019\u662f\u4e00\u5bb6\u4e2d\u8cc7\u80cc\u666f\u7684\u5168\u7403\u96fb\u5546\u5e73\u81fa\u9996\u6b21\u8207\u6b50\u6d32\u76e3\u7ba1\u6a5f\u69cb\u5c31\u5546\u54c1\u771f\u5be6\u6027\u3001\u6a19\u7c3d\u5408\u898f\u8207\u7dda\u4e0a\u57f7\u6cd5\u5efa\u7acb\u7cfb\u7d71\u5316\u5408\u4f5c\u3002<\/p>\n

\u9700\u8981\u8aaa\u660e\u7684\u662f\uff0c\u8a72\u5354\u8b70\u76ee\u524d\u50c5\u901a\u904e Temu \u65b0\u805e\u7a3f\u62ab\u9732\uff0cICQRF \u53ca\u610f\u5927\u5229\u8fb2\u696d\u3001\u98df\u54c1\u4e3b\u6b0a\u548c\u68ee\u6797\u90e8\uff08MASAF\uff09\u4e26\u672a\u767c\u4f48\u7368\u7acb\u516c\u544a\uff0c\u4ea6\u672a\u898b\u7368\u7acb\u5a92\u9ad4\u5831\u9053\u3002<\/p>\n

\u9810\u9632\u524d\u7f6e\uff1a\u5f9e “\u4e8b\u5f8c\u4e0b\u67b6” \u5230 “\u8ce3\u5bb6\u5f15\u5c0e”<\/h2>\n

ICQRF \u96b8\u5c6c\u610f\u5927\u5229\u8fb2\u696d\u3001\u98df\u54c1\u4e3b\u6b0a\u548c\u68ee\u6797\u90e8\uff0c\u662f\u610f\u5927\u5229\u5c0d\u8fb2\u696d\u98df\u54c1\u8207\u8461\u8404\u9152\u7522\u54c1\u5be6\u65bd\u5b98\u65b9\u7ba1\u63a7\u7684\u4e3b\u7ba1\u6a5f\u69cb\uff0c\u5730\u7406\u6a19\u8a8c\u6b63\u662f\u5176\u6838\u5fc3\u7ba1\u8f44\u7bc4\u570d\u3002\u5728\u6b50\u6d32\uff0cGI \u7522\u54c1\u627f\u8f09\u8457\u6578\u5341\u5e74\u4e43\u81f3\u6578\u767e\u5e74\u7a4d\u7d2f\u7684\u8072\u8b7d\u50f9\u503c\uff0c\u9019\u4e5f\u610f\u5473\u8457\u5e73\u81fa\u9762\u5c0d\u7684\u4e26\u975e\u55ae\u7d14\u7684 “\u522a\u93c8\u63a5” \u554f\u984c\uff0c\u800c\u662f\u4e00\u5957\u9700\u8981\u5728\u9055\u898f\u64f4\u6563\u524d\u4ecb\u5165\u7684\u5de5\u4f5c\u6d41\u7a0b\u3002<\/p>\n

Temu \u5c07\u6b64\u6b21\u5408\u4f5c\u5b9a\u7fa9\u70ba “\u9810\u9632\u578b”\u3002\u4e00\u4efd\u767c\u8a00\u4eba\u8072\u660e\u7a31\uff1a\u201c\u5730\u7406\u6a19\u8a8c\u662f\u610f\u5927\u5229\u4eab\u8b7d\u4e16\u754c\u7684\u8fb2\u696d\u98df\u54c1\u907a\u7522\u7684\u91cd\u8981\u7d44\u6210\u90e8\u5206\uff0c\u5728\u6578\u5b57\u74b0\u5883\u4fdd\u8b77 GI \u9700\u8981\u751f\u614b\u7cfb\u7d71\u5404\u65b9\u7684\u5bc6\u5207\u5354\u4f5c\u3002” \u6839\u64da\u65b0\u805e\u7a3f\uff0c\u96d9\u65b9\u5408\u4f5c\u6db5\u84cb\u9810\u9632\u63aa\u65bd\u3001\u8ce3\u5bb6\u6307\u5c0e\u3001\u6301\u7e8c\u4fe1\u606f\u4ea4\u6d41\u4ee5\u53ca\u61c9\u5c0d\u6f5b\u5728\u4fb5\u6b0a\u7684\u6a5f\u5236\u3002\u5354\u8b70\u7c3d\u7f72\u6b63\u503c ICQRF \u6210\u7acb 40 \u5468\u5e74\u6d3b\u52d5\u671f\u9593\uff0c\u96d9\u65b9\u5c07\u8a2d\u7acb\u5c08\u5c6c\u806f\u7d61\u4eba\uff0c\u8655\u7406\u76e3\u7ba1\u6f84\u6e05\u3001\u5be6\u64cd\u554f\u984c\u8207\u65e5\u5e38\u76e3\u63a7\uff0c\u4e26\u5b9a\u671f\u6703\u6664\u8a55\u4f30\u3001\u63a8\u51fa\u806f\u5408\u884c\u52d5\u3002<\/p>\n

ICQRF \u65b9\u9762\uff0c\u8a72\u6a5f\u69cb\u90e8\u9580\u4e3b\u7ba1 Felice Assenza \u535a\u58eb\u5c07\u6b64\u5354\u8b70\u7a31\u70ba “ICQRF \u5728\u570b\u969b\u6578\u5b57\u5e02\u5834\u4fdd\u8b77\u5730\u7406\u6a19\u8a8c\u6230\u7565\u4e2d\u7684\u53c8\u4e00\u95dc\u9375\u91cc\u7a0b\u7891”\uff0c\u4e26\u6307\u51fa\u8207\u4e3b\u6d41\u7dda\u4e0a\u5e73\u81fa\u5efa\u7acb\u7d50\u69cb\u5316\u5408\u4f5c\u662f\u6253\u64ca\u7dda\u4e0a\u4fb5\u6b0a\u3001\u63d0\u5347\u8cea\u91cf\u7522\u54c1\u4fdd\u8b77\u6548\u80fd\u7684\u5fc5\u8981\u8def\u5f91\u3002<\/p>\n

\u54c1\u724c\u8a3b\u518a\u4e2d\u5fc3\u65b0\u589e GI \u985e\u76ee\uff1a\u5f8c\u7aef\u5de5\u5177\u7684 “\u786c\u6838” \u5347\u7d1a<\/h2>\n

\u9664\u76e3\u7ba1\u5c0d\u8a71\u5916\uff0cTemu \u540c\u6b65\u5728\u5176\u5168\u7403\u54c1\u724c\u8a3b\u518a\u4e2d\u5fc3\uff08Brand Registry\uff09\u5167\u958b\u95e2\u4e86\u5c08\u5c6c GI \u985e\u76ee\u3002\u6b0a\u5229\u65b9\u53ca\u6388\u6b0a\u4ee3\u7406\u53ef\u63d0\u4ea4\u8a3b\u518a\u4fe1\u606f\u8207\u8b49\u660e\u6587\u4ef6\uff0c\u7d93\u5be9\u6838\u901a\u904e\u5f8c\uff0c\u5373\u53ef\u901a\u904e Temu \u54c1\u724c\u4fdd\u8b77\u4e2d\u5fc3\uff08Brand Protection Center\uff09\u5c31\u6d89\u5acc\u4fb5\u6b0a\u7684\u5546\u54c1\u93c8\u63a5\u767c\u8d77\u6295\u8a34\u3002<\/p>\n

Temu \u5728\u65b0\u805e\u7a3f\u4e2d\u8868\u793a\uff0c\u77e5\u8b58\u7522\u6b0a\u4fdd\u8b77\u662f\u5176\u5e73\u81fa\u6cbb\u7406\u7684\u6838\u5fc3\u652f\u67f1\u4e4b\u4e00\uff0c\u7531\u4e00\u7cfb\u5217\u653f\u7b56\u8207\u63aa\u65bd\u4e88\u4ee5\u652f\u6490\u3002\u9700\u8981\u6307\u51fa\uff0c\u9019\u4e00\u8868\u8ff0\u4f86\u81ea Temu \u81ea\u8eab\u767c\u4f48\uff0c\u61c9\u7406\u89e3\u70ba\u516c\u53f8\u7acb\u5834\u800c\u975e\u7368\u7acb\u6838\u5be6\u7d50\u8ad6\u3002\u4f46\u5f9e\u884c\u696d\u8da8\u52e2\u770b\uff0c\u6295\u8a34\u901a\u9053\u3001\u8ce3\u5bb6\u51c6\u5165\u5be9\u67e5\u3001\u4e0a\u67b6\u904e\u6ffe\u8207\u6b0a\u5229\u4eba\u5de5\u5177\u7684\u7cbe\u7d30\u5316\uff0c\u6b63\u662f\u5168\u7403\u5e02\u5834\u5e73\u81fa\u5728\u8de8\u5883\u8cbf\u6613\u898f\u6a21\u64f4\u5f35\u4e4b\u5f8c\u666e\u904d\u88dc\u5f37\u7684\u5e95\u5c64\u80fd\u529b \u2014\u2014 \u4fe1\u4efb\u9ad4\u7cfb\u6b63\u5728\u8b8a\u5f97\u8207\u641c\u7d22\u7b97\u6cd5\u540c\u7b49\u91cd\u8981\u3002<\/p>\n

90 \u500b\u5e02\u5834\u4e4b\u5f8c\uff1a\u4e2d\u570b\u5e73\u81fa\u7684 “\u6cbb\u7406\u6558\u4e8b”<\/h2>\n

Temu \u5728\u65b0\u805e\u7a3f\u4e2d\u81ea\u8ff0\uff0c\u5176\u70ba\u4e00\u5bb6\u904b\u71df\u65bc\u5168\u7403 90 \u591a\u500b\u5e02\u5834\u7684\u96fb\u5546\u5e73\u81fa\uff0c\u9023\u63a5\u8457\u6578\u767e\u842c\u88fd\u9020\u5546\u3001\u54c1\u724c\u8207\u5546\u696d\u5925\u4f34\u3002\u9019\u4e00\u898f\u6a21\u80cc\u666f\u69cb\u6210\u4e86\u6b64\u6b21\u5408\u4f5c\u7684\u6230\u7565\u8a9e\u5883\uff1a\u4e2d\u570b\u6578\u5b57\u5e73\u81fa\u7684\u5168\u7403\u8db3\u8de1\u5df2\u5927\u5230\u7121\u6cd5\u56de\u907f\u672c\u5730\u6a19\u6e96\u3001\u672c\u5730\u76e3\u7ba1\u8207\u672c\u5730\u907a\u7522\u985e\u5225\u3002<\/p>\n

\u5f9e\u7d50\u69cb\u770b\uff0c\u9019\u4efd MoU \u9075\u5faa\u7684\u662f\u7576\u524d\u7dda\u4e0a\u5e02\u5834\u5408\u898f\u7684\u6a19\u6e96\u7bc4\u5f0f \u2014\u2014 \u5148\u9810\u9632\u5f8c\u57f7\u6cd5\u3001\u5148\u6307\u5c0e\u5f8c\u8655\u7f70\u3001\u5148\u4fe1\u606f\u4ea4\u63db\u5f8c\u5347\u7d1a\u8655\u7406\u3002\u610f\u5927\u5229\u4e4b\u6240\u4ee5\u6210\u70ba\u89c0\u5bdf\u6a23\u672c\uff0c\u5728\u65bc\u5176\u8fb2\u696d\u98df\u54c1\u8207\u5730\u5340\u8eab\u4efd\u9ad8\u5ea6\u7d81\u5b9a\uff0c\u82e5\u4e00\u5bb6\u5e73\u81fa\u80fd\u8207 ICQRF \u5728 GI \u9019\u4e00\u9ad8\u654f\u611f\u985e\u76ee\u4e0b\u5efa\u7acb\u5de5\u4f5c\u95dc\u4fc2\uff0c\u5176\u4fe1\u865f\u5c07\u8d85\u51fa\u55ae\u4e00\u570b\u5bb6\uff0c\u6307\u5411\u4e2d\u570b\u6578\u5b57\u5e73\u81fa\u5728\u9ad8\u7aef\u5e02\u5834\u9069\u914d\u898f\u5247\u3001\u8207\u9ad8\u5ea6\u91cd\u8996\u539f\u7522\u5730\u7684\u76e3\u7ba1\u6a5f\u69cb\u5efa\u7acb\u5de5\u4f5c\u95dc\u4fc2\u7684\u80fd\u529b\u908a\u754c\u3002<\/p>\n

\u8a72\u5408\u4f5c\u662f\u5426\u6703\u5728\u5176\u4ed6\u6b50\u6d32\u5e02\u5834\u88ab\u8907\u88fd\u3001\u662f\u5426\u6703\u5f62\u6210\u4f8b\u884c\u6a5f\u5236\uff0c\u4ecd\u6709\u5f85\u89c0\u5bdf\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

Temu \u8207\u7fa9\u5927\u5229 ICQRF \u7c3d\u7f72\u7684\u65b0\u5408\u4f5c\u5099\u5fd8\u9304\u63d0\u9192\u6211\u5011\uff0c\u4e2d\u570b\u7684\u6d88\u8cbb\u4e92\u806f\u7db2\u8207\u7269\u6d41\u5e73\u53f0\u4e0d\u518d\u53ea\u662f\u898f\u6a21\u6545\u4e8b\uff0c\u4e5f\u6b63\u9010\u6f38\u6210\u70ba\u6cbb\u7406\u6545\u4e8b\u3002<\/p>\n","protected":false},"author":49,"featured_media":587496,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2275],"tags":[801,2177],"class_list":["post-666971","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gcff-events-tch","tag-801","tag-2177"],"acf":[],"_links":{"self":[{"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/posts\/666971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/users\/49"}],"replies":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/comments?post=666971"}],"version-history":[{"count":5,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/posts\/666971\/revisions"}],"predecessor-version":[{"id":667028,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/posts\/666971\/revisions\/667028"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/media\/587496"}],"wp:attachment":[{"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/media?parent=666971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/categories?post=666971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nai500.com\/zh-hant\/wp-json\/wp\/v2\/tags?post=666971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}